Furniture GO International is an EU Partnership representing the interest of the furniture industry of Romania, Spain, Slovenia, Czech Republic, Sweden and Bulgaria, in exploring and expanding to four main target countries: USA, Canada, Egypt and South Africa.
The mission of Furniture GO International is to create agile and effective inter-cluster cooperation dynamics to support market access and consolidation of the European furniture industry SMEs, with the vision to become the benchmark for the European furniture clusters and SMEs that strive to export their goods and services out of the EU market, by connecting key-actors of the industry and intermediating business relations among European and third countries stakeholders.
The main target on the third markets are interior designers, architects, the HORECA channel, contractors and construction companies, developers & owners, residential development and the workspace industry, with whom the partnership will identify customer/providers business relations, direct investments opportunities and common international projects.
THE BIGGEST CHALLENGE OF FURNITURE SMEs IS THE LACK OF KNOWLEDGE ABOUT THE MARKET
Up until now, the Furniture GO International partnership explored the targeted third countries on a mission to identify key actors within the local industry, assimilate the local business culture and explore cooperation potential. As a result, the network is composed of key stakeholders with local knowledge that can support with information the SMEs eager to learn about the opportunities of the international markets.
A COMMUNITY OF EUROPEAN FURNITURE MARKET PLAYERS
Creating long-term relationships among the European organizations and their companies from Romania, Spain, Slovenia, Czech Republic, Sweden and Bulgaria is an advantage for a company’s quest in adopting trends, learn good practices and acknowledge the competitors. The community is an active part in sharing experiences process among clusters and companies, learn about functional business models that succeeded in expanding to international markets, as well as understanding the European furniture import-export landscape.
The Furniture GO International community is present within a common matchmaking platform of companies and organizations part of the ecosystem.
NEXT STEPS: INTERMEDIATION OF BUSINESS RELATIONS THROUGH DIRECT ECONOMIC MISSIONS IN THE TARGETED THRID COUNTRIES
The European furniture ecosystem is organizing 4 economic business missions to the USA, Canada, Egypt and South Africa, by supporting companies benefit from B2B meetings with interior designers, architects, representatives of the HORECA channel, contractors and construction companies, developers & owners, residential development, as well as stakeholders within the workspace industry.
For more information: https://fgoi.eu/